Rethinking Packaging Design: How to Tackle Overpackaging and Protect the Environment
Overpackaging uses unnecessary material, increasing resource extraction, waste and shipment emissions. A packaging design evaluation helps identify excess such as large boxes or redundant fillers. Right-sizing reduces both materials and transport costs, with CAD and automated cutting enabling precise fits. Materials like recycled corrugated, moulded pulp trays or Kraft improve recyclability. A food brand reduced material usage by 28% after downsizing cartons and adopting biodegradable liners.