How to Think About Packaging Throughout Its Life Cycle
The article outlines how packaging design should consider its entire life cycle, from material choice to disposal or renewal. It explains that life cycle assessment tools measure environmental impact across sourcing, production, transport, and end-of-life stages. Designers are advised to prioritise recyclability, material separation, and durability testing. Examples include replacing laminated layers with water-based varnish and substituting foam inserts with moulded pulp trays. The guideline concludes that treating packaging as a circular system supports measurable sustainability gains.
