When Is the Best Time for Brands to Embrace Customized Packaging?
Custom packaging works best when timed with key growth stages. In crowded markets, distinct textures, inks or eco-focused looks help products stand out at the shelf. For new launches, rigid or corrugated boxes create strong first impressions. Sustainability-focused designs using Kraft or recycled inserts show brand values authentically. Timely adoption reduces waste, aligns marketing campaigns, and improves consumer perception.